Cytonn tipped for Superbrands award as one of strongest brands in East Africa – Tuko.co.ke

Cytonn tipped for Superbrands award as one of strongest brands in East Africa  Tuko.co.ke

In a letter dated March 27, 2019, addressed to Cytonn’s CEO Edwin Dande, TCBA noted it settled on Cytonn as one of the strongest brands in the region after a rigorous selection process. “Following a robust, detailed and multi-layered selection process independently administered by London-based The Centre for Brand Analysis, Cytonn has been identified as one of the strongest brands in the region and has achieved the status of Superbrand East Africa. The process involved surveying a council of prominent experts, together with over 3000 consumers from East Africa, the latter surveyed by Nairobi-based TNS RMS under the guidance of TCBA,” read the letter seen by TUKO.co.ke on Monday. Read more: https://www.tuko.co.ke/302086-cytonn-recognised-strongest-brands-east-africa-tipped-superbrands-award.html#302086